How to Stop Being a Radiance Slayer| Clairification
Studies show one-fourth of all charitable giving happens in December. For some organizations (maybe yours?), it’s as much as one-third. Year-end fundraising is not chopped chicken liver! While you absolutely should be using multiple fundraising channels to get best results, right now whatever you’ve got planned for off is pretty much coed. So your best…| Clairification
It costs to acquire a new donor than retain a current one. A lot . In fact, research shows it takes 7 – 12% effort, time and money to bring in a new donor than to raise from a current donor. Please, please, please… let this sink in. The for-profit world understands…| Clairification