When it's time to get serious and raise seed money for your startup, start here. Learn what it is and how to prepare for a seed round.| Lighter Capital
For SaaS startups, the question is should be targeting enterprises or not? Learn the risks, rewards, and what's necessary for success.| Lighter Capital
Who are angel investors? How do you find them? We explain how angel investments work and offer tips to help pre-revenue startups get funded.| Lighter Capital
Bootstrapping a startup and building a sustainable business not only requires disciplined cash flow management but also careful management of expenses—you have to be laser-focused on where every dollar goes. Financial flexibility is a luxury that bootstrappers often don’t have. A little extra cash can go a long way. Is debt right for you?| Lighter Capital
Our team just got back from Dreamforce 15 in San Francisco. At the conference, our CEO BJ Lackland participated in a session with Jason Lemkin and Aaron Ross. Jason is the Partner of Storm Ventures, and founder of SaaStr. Aaron Ross is the author and Co-Founder of Predictable Revenue. Their discussion focused around funding and scaling SaaS businesses, and how to successfully transition from a service company to a product company.In the past five years or so, the funding landscape has shifted dr| Lighter Capital
Total Addressable Market (TAM) is an excellent metric to look at when trying to gauge your startup’s growth potential. Here's how to use it.| Lighter Capital
Explore the latest AI startup funding and investment trends, and learn alternative capital raising strategies for early-stage startups.| Lighter Capital
We walk you through everything you need to know to grow your SaaS business from idea to $50 million in annual revenue. Between building your product, your internal processes and your startup team, there are a lot of moving parts to manage to keep the business moving in the right direction. Here's what to do to complete the journey in 3 stages.| Lighter Capital
When you’re just beginning to build your startup, funding options are limited. Traditional banks won’t talk to you. VCs want to see traction; and angels want to see a great MVP. Debt financing isn't an option yet, because you don’t have revenue. And on the off chance that you can pique the interest of investors at this early stage, you’ll give up a large chunk of equity for their money. So what are your options?| Lighter Capital
The most important thing you can do for your SaaS company when you’re starting out is to lay down solid foundations for success. This means not only having a thorough understanding of SaaS sales cycles, models, and metrics, but also knowing how to apply that knowledge in a manner that fosters a state of growth for your startup. It can be time-consuming and confusing – but having a detailed roadmap to follow can save a ton of headaches further down the track.You’ll never have as much tim...| Lighter Capital
Customer churn is a key metric for assessing the health of a SaaS business. Theses strategies can help you reduce and minimize churn.| Lighter Capital
If you’re considering raising equity at some point, learn what defines each startup funding round and how they work.| Lighter Capital
Follow these principles for building aggressive, yet realistic financial projections for your startup when raising capital from investors.| Lighter Capital
Explore non-dilutive funding for your startup, find out how to get it, and learn to evaluate its cost and value.| Lighter Capital