What Are Rednotes on Little Red Book (Xiaohongshu) and Why They’re a Huge Opportunity for Brands? If you’re sleeping on Little Red Book (Xiaohongshu) and its Rednotes, you’re missing out on one of the most authentic and impactful ways to build your brand in China. Period. Let’s break it down—what they are, why they matter, […]| Fashion China
Handbag plays an important role in the luxury and fashion industry, not only in Europe but also in China. In China, handbags are usually even more important than clothes, shoes, or jewelry. Why? Because luxury handbags such as Louis Vuitton or Hermes are seen as symbols of social status. They maintain a positive “Mianzi 面子” […]| Fashion China
Little red book (or Xiaohongshu) became one of the best social media app in China for fashion brands in 2024 It is the symbol of lifestyle and success for female consumers. It is the same kind of Application as instagram, based on Stories and Pictures sharing, and recently 2024 videos. It is now a powerful […]| Fashion China
