Use SWOT analysis to develop an understanding of your competitive landscape, and you’ll better understand all the factors that go into creating a successful marketing plan.| Competitive Intelligence Alliance
Here are 7 things AI can do for us, and with us, to make us more efficient and effective in our competitive intelligence work.| Competitive Intelligence Alliance
We discuss how to do a SWOT analysis of a product, with examples, sample templates, and frameworks to save you time.| Competitive Intelligence Alliance
Strategic planning is the process of figuring out (i) where you want to go as an org, and (ii) how to get there. All while fielding the challenges and obstacles that could prevent you from getting to your destination.| Competitive Intelligence Alliance
SWOT analysis in strategic planning is the practice of applying the SWOT framework of strengths, weaknesses, opportunities, and threats, to a business or product to critically evaluate where it sits in the competitive landscape.| Competitive Intelligence Alliance
The more you take charge and demonstrate what you can do with your desired budget, the better position you’ll be in to get the figure you want.| Marketing Alliance