What is a “marketing blueprint”? This continues to be a good question and a source of confusion amongst marketers because blueprints are often confused with Excel spreadsheets of Micros…| Marketing Campaign Development Blog
Your Sales Kickoff was a rousing success, and it was inspiring to be able to attend in person again. But you'll need more than just an SKO to ensure your marketing and sales organizations remain aligned. I'm a big fan of designing and facilitating bi-annual Sales & Marketing Summits. Here's what they are and how they work.| KickStart Alliance - Customer Success Consulting