How does one go from being a recording artist’s trusted, and reliable, creative collaborator to being the menswear designer at Louis Vuitton? Some might say that such a journey would be practically impossible. That’s the journey that the late Virgil Abloh made, accomplishing in years what others take decades to; it all started with screen […]| Herbert Lui
Several years ago, the CEO of a prominent product development services company approached me to help out with copywriting and publicity. I had started my own editorial studio, Wonder Shuttle, and gave myself the job title of creative director. That didn’t matter much, because most of my network still knew me as a freelance writer. […]| Herbert Lui
In November 2020, I independently published my first book at Gumroad. I had spent four months or so full-time deliberately researching, writing, editing, proofreading, and designing a PDF of ~18,000 words. That doesn’t sound like a lot of time, but you could say I spent most of the 2010s researching it (starting with this piece […]| Herbert Lui
Autumn foliage colors inspired me to chart global temperature change. Here's how I created a data visual with leaves.| Nightingale