In this article, you’ll learn the definition of informational keywords, why they’re important for SEO and how to target them for success.| Moz
Learn how to find commercial keywords to generate high-quality leads and boost conversion. Understand the types of commercial keywords and tools to find them.| Moz
People Also Ask boxes represent growing opportunity in the SERPs, but they're not the most straightforward SERP feature around. Learn all about PAAs and how you can start optimizing for them today.| Moz
Can you actually rank category pages? There’s a crazy rumor in SEO that Google doesn’t like to rank category pages. Nothing could be further from the truth. If you search, you’ll find 100s or 1000s of examples that prove the opposite. What Google doesn’t like to rank are: Consider this category page for low-carb recipes ... Read more| Zyppy Marketing
Brand Authority is a metric developed by Moz that shows the strength of a domain's brand.| Moz
What is Keyword Research & How Do I Get Started?| Moz