Google is no longer phasing out third-party cookies. However… Google had initially announced plans to phase out cookies in 2020 and even began testing this phaseout in January 2024 by disabling third-party cookies for a subset of users. However, they have since changed their stance again and decided to continue supporting third-party cookies. Why does […]| Twipe
The Atlanta Journal-Constitution (AJC) is a major daily newspaper published in Atlanta, Georgia, and is a merger of the Atlanta Constitution and Atlanta Journal. The newspaper covers local, national, and international news, and is the flagship publication of Cox Enterprises. Newsletters have been playing an important part in driving reader engagement at AJC and in […]| Twipe
Introduction Many industries use Artificial Intelligence to increase productivity; news organisations are no exception. Companies are creating digital figures like JAMES (Twipe) and Klara Indernach (Express.de) to mix the computational abilities of AI with human creativity. These tools make tasks easier and offer chances for personalised reader engagement, rigorous fact-checking, and interactive content creation. Let’s […]| Twipe
Converting print readers to engaged digital subscribers is one of the key challenges publishers face. Enter the digital transformation. But not everyone is on board. Older readers who prefer printed papers often resist consuming the news through digital formats. Yet while print remains a significant revenue source for publishers, many foresee discontinuing it within the […]| Twipe
Publishers are struggling to make up for ever-declining advertising and print revenue. Can newsrooms rely on (digital) subscription revenue to stay afloat? Will AI be the savior in this situation, or could it potentially make things worse? These are just a few of the themes discussed by Juan Señor in his latest Innovation in News […]| Twipe
“Move fast and break things” was Facebook’s motto until 2014. This phrase has long encapsulated Silicon Valley’s disruptive startups’ approach to innovation. Today, it is more relevant than ever, with AI companies rapidly advancing and challenging the status quo of the news industry once again. Like the tech giants before them, AI companies have swiftly […]| Twipe