I’m part of many discussions where tech company execs try to apply Return on Investment (ROI) tools to make hard choices about what to build, or where to invest costly-and-scarce development resources. It rarely turns out to be as useful as we hoped. Where ROI is absolutely fundamental to| Rich Mironov's Product Bytes
Building on a post from last July about Incompatible Worldviews… Almost every Go-to-Market-side enterprise stakeholder I interview tells me that their product team is unresponsive: that folks rarely get anything back after submitting an (urgent, strategic, well-considered) ticket through the company’s agreed-upon enhancement request process. That the occasional response| Rich Mironov's Product Bytes
Expanding on a recent post (Revenue Goals are Not Company Strategies), I’ve been seeing lots of maker teams (product, engineering, design) struggling to form product strategies without a company strategy to hang them on. This is a recipe for failure: there are no generic product strategies or corporate strategies,| Rich Mironov's Product Bytes
In the heat of an enterprise deal moment, it’s easy to think very short-term about the long-term costs of one-off specials and “small requirements.” There’s tremendous pressure to maximize the importance of a feature tweak to close this quarter’s big deal, and similar pressure to minimize both| Rich Mironov's Product Bytes
I’ve written a lot about the huge organizational and technical gulf between services companies and product companies. (See this and this and this and this.) At a recent workshop in Christchurch NZ, I spent several hours talking with CEOs about the challenges of changing a company from mostly services| Rich Mironov's Product Bytes
In my experience, there’s usually a fundamental misalignment between two broad groups at software companies – especially B2B/enterprise companies — that I’ve been thinking/writing for a while. One group (sales, implementation/customer success, professional services, account-based marketing) is trained and paid and rewarded to focus on one customer| Rich Mironov's Product Bytes