In a study of people interacting with systems using machine-learning algorithms for recommendations and personalization, users had weak mental models and difficulties making the UI do what they want.| Nielsen Norman Group
Direct-manipulation UIs support interaction with visible objects of interest via physical, reversible, incremental actions that receive immediate feedback.| Nielsen Norman Group
Using generative AI (like ChatGPT) in business improves users’ performance by 66%, averaged across 3 case studies. More complex tasks have bigger gains, and less-skilled workers benefit the most from AI use.| Nielsen Norman Group