From resolving technical glitches and managing emotional customer interactions, customer support is the invisible force that can make or break a company's reputation. For such a pervasive role, it begs the question: what actually is a customer support manager?| Customer Success Collective
Discover key strategies and advanced best practices essential for building a strong social media support team, effectively utilizing AI, and ultimately creating a more responsive and engaging customer experience.| Customer Success Collective
Customer feedback is one of the most essential parts of a customer success strategy, letting you understand and improve the customer experience.| Customer Success Collective
Sandeep John, Head of Marketing at Prismforce, reveals how to create an ideal customer profile (ICP) and use it to boost your marketing strategies.| GTM Alliance
Your customers can be a lucrative revenue source, and it's easier to sell to them than sourcing new customers. The trick? Upsell and cross-sell.| Customer Success Collective
Customer segmentation is the practice of dividing your customer base into groups based on common characteristics, behaviors, and needs.| Revenue Marketing Alliance
In today's highly competitive business landscape, understanding and managing customer churn is crucial to a company's long-term success. But calculating churn isn’t a case of highlighting what’s wrong with a company. It’s not all doom and gloom – far from it.| Customer Success Collective
In an environment where the stakes for maintaining and expanding business relationships are higher than ever, being proactive and focused on ROI is essential.| Customer Success Collective
Customer success can be incorporated before the point of purchase to maximize customer lifetime value, customer experience, and establish foundations for revenue growth.| Customer Success Collective