Retention doesn’t fail loudly, it erodes quietly. This post exposes six overlooked pitfalls sabotaging your mobile app’s lifecycle strategy.| Customer engagement blog
Email A/B best practices require a deep understanding of your email segmentation strategy and your campaign goals. How many of these do you currently put into practice?| Customer Engagement Blog
Feeling stuck in a retention rut? These 8 questions will help mobile marketers and developers rethink engagement and build long-term user loyalty.| Customer Engagement Blog
Discover how to combine AI's precision with human creativity to supercharge your mobile marketing strategy—plus, learn how tools like OneSignal and ContextSDK make it easy.| Customer Engagement Blog
Push notifications are a vital communication channel for businesses today. Learn about web and mobile push notifications, best practices, history, and use…| OneSignal
A well-executed referral program not only attracts new users but also encourages existing users to engage more deeply with your app, planting the seeds for long-term retention and growth.| Customer Engagement Blog
We’re taking a look at how to write marketing emails that convert — from header to footer, let's optimize.| Customer Engagement Blog
The greatest risk to your email deliverability? Being mistakenly labeled as email spam by users’ internet service providers (ISPs) because you sent an email to a spam trap.| Customer Engagement Blog
Every time someone interacts with your mobile app, they are giving you invaluable data to help uncover both pain points and success markers.| Customer Engagement Blog
The user preference center touches everything from preferred communication channels (email, SMS, push notifications) to frequency controls, putting your users’ in charge of their journey with your platform.| Customer Engagement Blog