Color is a key part of visual identity but choosing brand colors can be tricky. Learn the 5 mistakes to avoid to determine the best colors for your brand.| Branding Compass
Visual identity plays an impactful role in branding. Understand how many colors a brand should have to maximize your impact and improve your marketing.| Branding Compass
Color is a critical component of creating your brand identity. Read about color psychology, color choice and what to consider for your logo and branding.| Branding Compass
The color black is used for luxury, atheletic and rebellious brands and logos. Understand the color theory of black to learn if its right for you.| Branding Compass
Understand the color theory of purple to find out the associations with the color and the psychology of purple. It could be a great way to stand out.| Branding Compass
Blue is a commonly used color in branding and marketing. Understand the color theory of blue and the different associations to make the right choice.| Branding Compass
Color theory of green suggests nature, the environment, luxury and finance. Find out how to make green work for your branding and marketing.| Branding Compass
Yellow logos can be perceived as cheerful, warm or rugged. Understand the color theory of yellow and how to use it successfully in marketing.| Branding Compass
Branding expert on color theory for red as a branding and marketing color. View red logo examples and understand cultural and psychology associations.| Branding Compass