Learn how to do digital PR, what are its benefits, how to do it in practice, and how other companies did it to drive brand awareness.| Prowly
Eager to know the best practices for writing a press release? Check our list of tips and practical tricks to master the craft!| Prowly
Find the best competitor analysis tools for researching your competition across the web, social media, ads, in print, and many other platforms.| Prowly
Reach vs impressions: Understand the key PR metrics that highlight your strategy's impact and show real value to stakeholders.| Prowly
Enhance your PR evaluation process with effective measurement strategies. Learn how to track success and improve future campaigns.| Prowly
Brand analysis gives you insights on how to strengthen your brand. See what you should measure, why, and inform your next steps!| Prowly
Discover what broadcast monitoring means, how to track TV and radio mentions, and which tools help PR pros stay on top of media coverage.| Prowly
Discover 10 PR metrics that can finally show the value of your PR activities and strategy. Measure for success and drive impactful results.| Prowly
Social listening is becoming increasingly popular in the PR and marketing world. Here are the most important benefits of social listening for PR agencies.| Prowly
Measuring media coverage has been a hotly debated subject from the beginning of the public relations industry. Here's how to create your PR reports.| Prowly
Let’s dive into what, exactly, PR measurement looks like, public relations KPIs you’ll want to be tracking, and some tools that you can use to get started.| Prowly
Whether you’re considering a career in PR, or you want to self-improve in your current PR career, here are the top PR skills you should know about.| Prowly
Find out why press clipping is the most effective method to track mentions, analyze your strategy, monitor competitors, and report back on your progress.| Prowly
Get better results from your PR efforts in 2024: adopt a data-driven PR strategy. Today, we’ll tell you just how to do it.| Prowly
Learn what and how valuable media mentions are in PR. Find out exactly how to track media mentions and the tools that can help you find them fast.| Prowly
Find out what it takes to build a memorable media report that will leave an impact on your reader, including sample reports and useful tips.| Prowly
Looking for brand monitoring tools? Here's a curated list of 13 tools - with tips on how to choose the best option.| Prowly
Learn all about using UVPM and its alternatives for PR. See how to measure your PR activities with meaningful metrics to show campaigns' real value.| Prowly
Learn what share of voice (SOV) means in marketing and PR and how to calculate share of voice for your brand. See recommended tools.| Prowly
What is sentiment analysis and how is it used in PR? Find the methods, tools and processes in our handy guide based on current real-life examples.| Prowly
Explore our 2024 guide to the best PR analytics tools. Learn which metrics matter and get insider tips to choose the tools to boost your PR effectiveness.| Prowly
Get to know over 30 digital PR tools with their pros, cons and pricing, and choose the best one for your PR goals & challenges!| Prowly
Did you know that 92% of PRs feel stressed on a daily basis? Dive in to find out how to turn your mindset around to have a healthy work-life balance.| Prowly
How do you know if your PR campaigns are a hit or a flop? Here is a detailed guide on how to measure PR campaign performance.| Prowly