Retention doesn’t fail loudly, it erodes quietly. This post exposes six overlooked pitfalls sabotaging your mobile app’s lifecycle strategy.| Customer engagement blog
2021 has been a year of sweeping changes to the app and digital marketing ecosystem, affecting companies across the board. Here are some key trends to look for in 2022.| Customer Engagement Blog
The world's leader for mobile push notifications, web push, SMS, email and in-app messaging. Trusted by 2 million+ businesses to send 12 billion+ messages per…| OneSignal
Retention rate describes the percentage of users who use your app or service over a given period of time.| OneSignal
Omnichannel customer journey mapping helps you message your customers and meet their needs across every touchpoint with your brand.| Customer engagement blog
Learn how this cryptocurrency exchange and a cross-border payment platform uses OneSignal to drive revenue and improve its user experience.| OneSignal
Discover common stages of an app user journey and what interactions and goals are important at each stage.| Customer Engagement Blog
Struggling to keep users engaged? Use these tried-and-true strategies to improve short and long term retention rates.| Customer Engagement Blog
Joe leverages advanced segmentation and analytics to power their transactional and marketing messages to customers| OneSignal
After using different products and solutions for years, BetterMe switched to OneSignal and saw immediate growth| OneSignal
Permission marketing is a marketing strategy where businesses seek the explicit consent of their target audience before sending them promotional messages.| OneSignal
In-app customer surveys provide direct insight into your customers’ wants and needs. Ask for contextual, real-time feedback to improve CX and refine your product roadmap.| Customer Engagement Blog
How do segmentation, A/B testing, rich media, and other factors impact push notification performance?| Customer Engagement Blog
What if I told you that you could 3x your CTR by adding emojis? You might laugh but one of our customers, 9GAG, did just that. A recent report on VentureBeat found that emojis increase open rates by an average of 85%. Here are our recommendations on how to use Emojis effectively.| Customer Engagement Blog
With so many user communication channels to choose from, how do you identify the best one for each use case? Learn how mobile push, web push, email, SMS, and in-app messaging compare.| Customer Engagement Blog
More brands are turning to SMS to deliver a seamless cross-channel customer experience. Discover key SMS strategies to grow your business.| Customer Engagement Blog
Shake Shack leverages OneSignal to spark customer engagement, drive revenue, and enhance their digital customer experience.| OneSignal
Push notifications drive over 7,200 orders monthly for Evino, the top South American wine app with 600,000+ customers| OneSignal
Target your audience more precisely and boost engagement by using Segments, a powerful feature available to all OneSignal users.| Customer Engagement Blog
Learn the difference between transactional & promotional messages so you can utilize them to best communicate with your customers.| Customer Engagement Blog
Learn how to increase opt-in rates for iOS push notifications and improve user retention.| Customer Engagement Blog
Push notifications are a vital communication channel for businesses today. Learn about web and mobile push notifications, best practices, history, and use…| OneSignal
With the typical U.S. smartphone user receiving about 45 notifications a day, push notifications are increasingly being used as the channel of choice to engage with subscribers. As the usage of push notifications grows around the world, so does the rampant misuse of this powerful channel.| Customer Engagement Blog
Learn different onboarding strategies and how to choose the right approach for your app.| Customer Engagement Blog
Send real-time notifications to iOS, Android, and other mobile devices for free using the world’s most popular messaging solution. Get started today for free!| OneSignal
Deliver engaging texts for fast and effective messaging with our intuitive SMS marketing software. Start automating your SMS campaigns for free today!| OneSignal
An "opt-out" refers to the action taken by an individual to request the stoppage of further marketing communications from a company or organization.| OneSignal
Send dynamic email campaigns and manage all of your cross-channel communication from one intuitive platform. Start for free and automate your email marketing!| OneSignal
Learn why and how you can start segmenting your app audience to deliver the most effective messaging.| Customer Engagement Blog
Live Activities is now available for iOS 16 and beyond. Learn more about this Apple feature, use cases, and our plans to support it.| Customer Engagement Blog
Every time someone interacts with your mobile app, they are giving you invaluable data to help uncover both pain points and success markers.| Customer Engagement Blog
The user preference center touches everything from preferred communication channels (email, SMS, push notifications) to frequency controls, putting your users’ in charge of their journey with your platform.| Customer Engagement Blog