The previous quarter’s boost from a Barbie collaboration was no longer visible, and full-year earnings dropped 1% in fiscal 2023.| Fashion Dive
Both its Wrangler and Lee Jeans brands have invested heavily in collabs and attracted newer, younger customers as a result.| Fashion Dive
The four-piece collection launched globally last week and features jeans made from unsold fabric sourced from both brands’ stock.| Fashion Dive