To start with video ad monetization, publishers need to focus on their video sourcing strategy — finding quality videos they can monetize.| TargetVideo
With video being one of the most popular online formats, publishers are relying on video ad monetization to generate more revenue.| TargetVideo
Attention metrics offer a more precise measurement of online user engagement and focus in terms of content and ads.| TargetVideo
Oustream video ads appear in-non video environments and are a less disruptive and more flexible monetization solution for publishers.| Target Video
Instream and outstream video ads are the two primary ways video publishers monetize their content. Here's how to choose between the two.| Target Video
What is CPM? Find out how to calculate, compare, and understand the factors affecting CPM rates to better optimize your ad campaign.| TargetVideo
Check out our top 6 tips for setting up instream ads to get the most out of your video ad monetization efforts.| Target Video
Ad yield optimization is the process of tracking and analyzing ad performance to maximize a publisher's digital advertising revenue.| Target Video
For publishers interested in boosting ad revenue, here are my two cents on how to optimize and get the best prices for your ad inventory.| TargetVideo
Boost your video ad revenue with these 8 practical tips on improving video ad viewability on your website.| Target Video
Digital video advertising is a great way for publishers and advertisers to improve engagement, boost revenue, and expand their reach.| Target Video
Benefits of programmatic direct for website publishers include guaranteed ad deals, higher revenue, and strong advertiser partnerships.| Target Video
Both video ads and image ads are commonly used in digital advertising — learn which of these two ad formats performs better across platforms.| Target Video
Ad analytics give publishers and advertisers invaluable insights into campaign performance and audience behavior.| Target Video
To maximize revenue from video ads, publishers have to know how to improve video engagement for their content.| TargetVideo