Thirsting for a beverage packaging design that performs? Learn the best strategies for drink products and how to identify innovative packaging opportunities.| SmashBrand
In this guide to brand understanding, we unpack all of the important aspects you need to understand about your company to improve brand performance.| SmashBrand
This is a must-read guide for any company in naming a product. Discover and review the possible product naming strategies available for CPG brands.| SmashBrand
Don’t let your products look outdated. Check out the latest packaging design trends so your brand can stay relevant in a new decade.| SmashBrand
How do you take your company from good to great? Create an effective strategy that strengthens and expands your brand footprint. This article shows you how.| SmashBrand
FMCG products have only seconds to compel impulse purchases. Review the ongoing package design testing strategies brands need to win consumers at shelf.| SmashBrand
Creating a brand development strategy demands a comprehensive and systematic process. This guide teaches the winning formula and provides tips for each step.| SmashBrand