The Surprisingly Smartest, Donor-Centric Fundraising Strategy
Donor-centric fundraising strategy tends to focus a lot on giving gratitude and engaging in cultivation, but you’re missing asking!| Bloomerang
Donor-centric fundraising strategy tends to focus a lot on giving gratitude and engaging in cultivation, but you’re missing asking!| Bloomerang
Major gift solicitation begins with ‘getting to know you’ conversations and visits. You want to uncover what brings your individual donor prospect joy.| Bloomerang
The human brain is wired for generosity. Check out these tips and anecdotes on how to teach the joy of giving to your donors.| Bloomerang
I’m a huge fan of the Greater Good Science Center at U.C. Berkeley, and often apply their research to nonprofit fundraising and marketing. A recent article really struck me: How to Find Your Purpose in Life. Over my 30 years of practice as an in-house development professional, the fundamental thing I…| Clairification
Awareness alone is passive. Do you wish you had a dime for every time a nonprofit board or staff member told you “We’re the best kept secret in town; if people knew what we do, they’d give to support us.” Nonprofits tell me this all the time! If I had all those dimes, I…| Clairification
