Discover top crisis management software solutions that enhance response efficiency. Find out how to pick the best one for you!| Prowly
Discover top reputation management software options to safeguard your brand's image. Find the best solutions for effective brand protection.| Prowly
Brand equity is one of the tell-tale signs of the overall health of a brand. Here are a few methods to successfully measure it.| Prowly
Explore 16 PR crisis management examples from the past decade. Check valuable insights on how to handle and recover from crises effectively.| Prowly
When a reputation crisis hits your company, you must take action to restore your public image. Here's how to rebuild a reputation after a crisis.| Prowly
Dive into a summary of what brand protection is, how to do it effectively, and what can happen if you don't implement it in your brand.| Prowly
Brand analysis gives you insights on how to strengthen your brand. See what you should measure, why, and inform your next steps!| Prowly
Unlike actual media coverage, an online newsroom is where you completely control your own narrative. Here's what a press room is, and why you need one.| Prowly
Learn everything about print monitoring: how to track print media coverage, compare top print monitoring tools, and choose the best solution for your needs.| Prowly
Discover what broadcast monitoring means, how to track TV and radio mentions, and which tools help PR pros stay on top of media coverage.| Prowly
Explore AI for Public Relations: uncover the benefits & risks and harness artificial intelligence communication in the digital transformation.| Prowly
Learn all about writing and sending a press release with AI from this how-to guide filled with actionable tips and real-life examples.| Prowly
Measuring media coverage has been a hotly debated subject from the beginning of the public relations industry. Here's how to create your PR reports.| Prowly
Find out why press clipping is the most effective method to track mentions, analyze your strategy, monitor competitors, and report back on your progress.| Prowly
Discover all the differences between social listening and social monitoring in the Public Relations industry, based on real-life examples.| Prowly
Find out how to use social listening tools to get a complete overview of your brand reputation and verify your PR strategy with concrete data.| Prowly
Learn to navigate crisis communication with our guide to writing crisis press releases, featuring crisis press release examples and templates.| Prowly
Looking for brand monitoring tools? Here's a curated list of 13 tools - with tips on how to choose the best option.| Prowly
We show you key tactics to boost your corporate reputation management strategies. Understand what impacts your image and prepare an action plan.| Prowly
Get inspired by the top 29 press release examples and use free templates for drafting your press releases.| Prowly
Keep your finger on the pulse of what is being said about your brand! Here’s why media monitoring is important for PR professionals.| Prowly
Can you develop an effective PR strategy without knowing who is talking about you and what are they saying? You can't. Here's how to do media monitoring.| Prowly
Find out what brand mentions are, why they matter for PR and marketing, and how to track and analyze them in our handy guide.| Prowly
Learn what share of voice (SOV) means in marketing and PR and how to calculate share of voice for your brand. See recommended tools.| Prowly
What is sentiment analysis and how is it used in PR? Find the methods, tools and processes in our handy guide based on current real-life examples.| Prowly
Earned media may sound like hard work, but we’re here to dispel that myth. Here is how to create an earned media strategy that works.| Prowly
Learn what Advertising Value Equivalency is, how to calculate it and why you should track AVE alternatives to show your PR campaigns success.| Prowly
Explore the concept of earned media. Understand its benefits and discover successful campaign examples in our comprehensive guide.| Prowly
Explore our 2024 guide to the best PR analytics tools. Learn which metrics matter and get insider tips to choose the tools to boost your PR effectiveness.| Prowly
Discover the top PR trends for 2024 and explore the influence of AI, personalized approaches, and the challenges of a global crisis and budget constraints.| Prowly
How do you know if your PR campaigns are a hit or a flop? Here is a detailed guide on how to measure PR campaign performance.| Prowly
Learn to drive better PR results by using relevant metrics, such as brand sentiment analysis, based on real-life examples.| Prowly