The ADPPA, the federal privacy bill, passed through the House without a hitch, but it has faced major controversy as it reaches the Senate.| AdMonsters
Log-level data (LLD) has been positioned as a remedy for many of programmatic’s woes. Here are the various use cases of LLD for the entire supply chain.| AdMonsters
Alternative ID's are privacy-focused identifiers that allow publishers to access first-party data that is volunteered by the consumer.| AdMonsters
AdMonsters Publisher Forum is a place where publishers can come to network with their peers and share ideas about the issues they face day-to-day.| AdMonsters
Zero-party data is a relatively new concept (having been coined only three years ago), and adtech likes to take time settling into new ideas.| AdMonsters
In a privacy-first world, should we really be talking about if buyers or sellers own the data? Maybe we should be putting consumers first.| AdMonsters
AdMonsters virtual Think Tanks bring together 10-12 director-level-and-up rev pros to go deep on topics like first-party data and the cookiepocalypse.| AdMonsters