Mass communication includes creating, sending, receiving, and analysing messages to a broad audience through various forms of media.| Communication Theory
Media management refers to the strategic planning, organisation, direction, and control of media activities and resources to achieve specific goals| Communication Theory
History Marshal McLuhan is considered to be the greatest philosophers in communication theories in the 20th century. His contribution to the field of communication is contemplated to be the milestone in communication media and has been inspired in many of them. Source: olly/Adobe Stock Marshal McLuhan is known for his statement “the medium is the| Communication Theory
Proxemics is the study of physical distance and its influence on human interactions. The amount of space existing between people when communicating can reveal the nature of the relationship.| Communication Theory
Mass communication and journalism are cornerstones of an informed, democratic society. By relaying information on topics ranging from policy and science to culture and the arts.| Communication Theory
Understanding the types of mass communication can empower teenagers and young adults to consume media critically and express themselves more effectively.| Communication Theory
The multi-step flow theory proposes that media messages move through multiple layers of communication rather than directly from the source to the audience.| Communication Theory
The transactional model views communication as a continuous and reciprocal process where participants can act simultaneously.| Communication Theory