Review and compare the 13 top digital analytics tools in the market today to find the best one that perfectly fits your business.| Blog
Let's find out the best WordPress heatmap plugin and Hotjar alternatives. Then, get started to skyrocket your conversion rate!| YayCommerce
VWO is the market-leading digital experience optimization solution that fast-growing companies use for experimentation & conversion rate optimization.| Website
Scrollmap is a type of website heatmap that visually represents visitors’ scrolling behavior on a webpage. It indicates how far users scroll down a page as well as which sections they spend the most time in.| VWO Glossary
A clickmap is a visual representation of clicks by users on website elements. It shows you how users browse your website so you can optimize it accordingly.| VWO Glossary
Collect, unify, and enrich your customer data to optimize experiments, personalize buying journeys, and fine-tune marketing campaigns.| Website
Website optimization is process of using strategies & experiments to improve performance of your website, drive traffic & increase conversions. Learn more.| Website
Create two completely different versions of your landing page and compare them using Split testing to see which one converts better| Website
As Google Optimize has now completely shut down, check out 15 best a/b testing tools & software, split URL testing tools, and multivariate testing tools. Get more details about them.| Blog
Master the art of pop-ups with our guide to the best exit intent pop-up tools and techniques for increasing conversions.| Blog
VWO Platform is equipped to maneuver your entire optimization program. It lets you test experiences, understand customers, personalize buying journeys, and continuously measure conversion success.| Website
Design and deploy personalized experiences at scale. Target specific audiences with specific campaigns, and measure their impact throughout buying journeys.| Website
A/B testing, part of VWO Testing, helps you easily create & test different variations of your website & discover the best performing one.| Website
Customer Experience Optimization is the art of improving a customer's journey throughout their lifecycle while maintaining your brand’s image. Learn more.| Website
Conversion Rate Optimization (CRO) helps in optimizing your website for increasing conversions. Learn about the benefits of CRO, steps, and process of CRO, best practices, and more.| Website
Learn how VWO customers achieve higher customer engagement & site conversion rates through these real-life case studies & success stories.| Website
In this guide, know more about how to grow website traffic. Learn about the different ways, followed by experts, to increase your website traffic.| Website
Usability testing means to find a group of real people, similar to your customers & make them test out your website or app. Learn more about this topic.| Website
Multivariate testing helps analyze the performance of multiple page elements in various combinations to understand which one leaves the highest impact. Learn more with examples.| Website
Click-through rate (CTR) is a digital marketing metric used to measure ad performance in terms of the number of clicks received on the campaign against the number of views (impressions).| VWO Glossary
Discover the power of VWO Insights - Web in maximizing customer understanding and driving growth. Dive into real case studies showcasing how high-growth brands succeed by collecting data and turning it into value with VWO.| Blog
Optimize your mobile app with VWO's Mobile App A/B Testing tool. Test different versions of your app to see what works best for your users. Improve your app's conversion rate, engagement, and retention with data-driven decisions.| Website
Understand user experiences deeply by analyzing the behavior of your mobile app users. Find ideas to reduce churn and improve app conversions with mobile app session recordings and heatmaps.| Website
Heatmap is a data visualization tool that helps businesses analyze how visitors interact with their website. Learn about types of heatmaps, when to use them, and more.| Website
Discover why users struggle to convert with VWO's Session Recordings. Analyze user interactions, spot UX glitches, and extract A/B testing ideas. Start improving user experiences and conversion metrics today with a free trial or demo.| Website
VWO heatmaps help you see how visitors browse your website, what catches their attention, and which elements distract them.| Website
Want to increase your website's conversion rate? Check these 20 conversion rate optimization tips that can help you increase your website conversion rate and steadily improve your top line.| Website
Find our list of the top 11 best free heatmap tools to boost your conversions. Compare price plans to select amongst them.| Blog
IMB Bank, a popular banking institution, relied on VWO to bring a structured optimization process and thereby increase their conversion rate by 87%.| Website
Dive into the world of mouse heat maps to see what they show and don't show. Explore technical workings, applications, and their effectiveness compared to other tracking tools.| Blog
Customer engagement is a measure of a brand’s interaction with its customers across all touchpoints. Learn more in this guide.| Website
Explore proven techniques to conduct conversion research and generate impactful eCommerce A/B test ideas, boosting your conversion rates effectively.| Blog
VWO Insights empowers brands to identify frictions in the visitor journey and enhance website experiences using session recordings, heatmaps, surveys, and forms.| Blog
The drop-off rate sometimes referred to as the abandonment rate, is the percentage of visitors who visit the website and enter the conversion process (the funnel) but do not proceed further or take the desired action.| VWO Glossary
A/B testing (also called split testing) is comparing two versions of a web page to figure out the better performing variation. Learn more with examples.| Website