So, let’s dive in - what exactly is customer marketing? The truth of the matter is, is that it really looks quite different depending on an organization, and its internal structure and goals.| Customer Marketing Alliance
This is the go-to place for all things customer marketing related. All our customer marketing content collected into one place.| Customer Marketing Alliance
Let's be clear: Customer onboarding isn't just the responsibility of customer success. Yes, customer success teams are the main point of contact and are the ones who first and foremost guide a new customer through the process. But they're not the only team with a stake in the game.| Customer Marketing Alliance
Grace is a Senior Copywriter who creates content for Customer Marketing Alliance, Customer Success Collective and Community-Led Alliance| Customer Marketing Alliance
Retention marketing is a strategic approach that focuses on nurturing and strengthening relationships with existing customers.| Revenue Marketing Alliance
