Daily Mail's Jeremy Gan explores how curators operate and publisher challenges maximizing revenue while maintaining control over inventory.| AdMonsters
Søren H. Dinesen, CEO of Digiseg, delves into the privacy dilemma as cookie deprecation raises new concerns about consumer expectations.| AdMonsters
AdMonsters hosts conferences four times a year, and with each, our keynotes teach us all how to be better ad ops professionals.| AdMonsters
2020 has been a wild ride for digital media and ad tech. But with tighter collaboration and a dose of cautious optimism, the industry is persevering.| AdMonsters
With digital media and ad tech changing at the speed of light, it's hard to know what's happening next. Here are our six best guesses.| AdMonsters
Only a small number of media companies control the vast sea of properties that comprise the open internet.| AdMonsters
Confiant has launched Privacy Compliance as a complement to CMPs providing end-to-end privacy compliance coverage in real-time.| AdMonsters
LiveIntent recently launched Native Ad Blueprints for publishers to create scalable premium ad experiences and streamline their native ad operations| AdMonsters
Panorama ID has delivered higher yield in programmatic initiatives, specifically 3x the average CPM for non-addressable inventory.| AdMonsters
In 2021, AdMonsters playbooks focused on data, identity, and privacy. As well as ad quality and revenue strategy.| AdMonsters
At an AdMonsters PubForum in 2022, we asked ad ops and rev ops professionals to identify ad tech trends five years from now.| AdMonsters
From UDID 2.0 to automation to increased ad spend in CTV and OTT, here's a sampling of what some ad tech visionaries expect in 2021.| AdMonsters
The CTDPA mirrors recently instilled state privacy laws. It allows consumers to opt out of data sales, targeted ads, and profiling decisions.| AdMonsters
Lotame released the findings of “Beyond the Cookie: The Future of Advertising for Marketers & Publishers,” during a recent webinar with AdMonsters.| AdMonsters
For much of 2020 Google's cohort-based approaches appeared to be the future of advertising in Google’s platforms, but in 2021 is that still the case?| AdMonsters
Adform's Elena Turtureanu digs into how the DSA is shaping a more accountable digital ecosystem through key compliance requirements.| AdMonsters
Without a cookie reprieve digital advertising and media will rely on a number of alternatives, and first-party data will be key to future strategies.| AdMonsters