Thematic analysis is a qualitative research method used to identify, analyse, and interpret patterns or themes within a dataset, such as interview transcripts, survey responses, or written texts.| Designorate
Persona empathy mapping identifies the users' emotional experience through understanding how they think, feel, do and say about the design.| Designorate
Consumer journey mapping complete guide for designers starting from creating customer persona to completing the customer journey map.| Designorate
Using the proper design thinking tools and methods is crucial for successful application of the design thinking process.| Designorate
The Kano model is a theory that focuses on customer satisfaction, relying on emotional responses to product quality and functionality.| Designorate
Behavioural design focuses on assessing human behaviour and using insight to solve complex design issues through behaviour change.| Designorate
Inclusive design extends the design process to include a wide range of users. Microsoft used inclusive design to improve user experience.| Designorate
Inclusive design addresses wide range of users' needs and challenges. The inclusive design process helps to apply inclusivity main principles.| Designorate