Few industries change as frequently as digital marketing and online advertising. Staying up-to-date with trends is essential for success. Read these 31 key advertising statistics to know this year!| WordStream
Negative keyword discovery is vital, because it prevents advertisers from wasting ad spend on keywords that aren't relevant to their business or their audience. Negative keywords offer an opportunity to strategically restrict your PPC advertisements. Read on to learn how to use them!| WordStream
No page is more important to digital marketers than the search engine results page, or SERP. Learn all about how SERPs work as part of your online marketing strategy.| WordStream
Creative nutrition blog post ideas for your next website article, guest post or magazine pitch. Get inspired by the most searched-for topics.| Wellness Creative Co
In the search marketing world, we tend to talk more about keywords than search queries (news flash: they’re not quite the same thing). In this post, we go into a little more detail on what the three types of search queries are and how you can target them with your site content.| WordStream
What is search marketing? How does it work? Learn everything you need to know about how to use search marketing to grow your business.| WordStream
Learn how pay-per-click or PPC advertising can help you drive more traffic to your website and grow your business! It all starts with keywords...| WordStream
Google's machine learning algorithms are set up to reward content with super high engagement metrics. Here's the proof that dwell time, long clicks, and time on site really do affect your SEO!| WordStream