Niigata is among the least-loved prefectures of Japan. If you follow my Niigata travel guide, however, you'll enjoy it.| Japan Starts Here
A small port on the Sea of Japan, Sakata is full of culture, cuisine and character, and devoid of tourists. Of course it's worth visiting!| Japan Starts Here
Planning a trip to Japan's Akita prefecture? From Kakunodate Samurai village to Tsuru-no-yu onsen, create your Akita itinerary here.| Japan Starts Here
Japan's summer festivals (matsuri—祭り) are one of the best windows into the country's culture. Here's how to go about attending one in 2025.| Japan Starts Here