In recent election cycles, companies have made increasingly stronger commitments to promoting informed youth voting using their digital media platforms, storefronts, and apps. Together, they have achieved extraordinary scale and an impressive capacity to reach youth —especially those who are not typically reached by traditional campaign outreach.| circle.tufts.edu
In the days and weeks after the 2020 election, CIRCLE’s initial analysis of young people’s participation highlighted a likely historic level of youth voter turnout.| circle.tufts.edu
We estimate that 50% of young people, ages 18-29, voted in the 2020 presidential election, a remarkable 11-point increase from 2016 (39%) and likely one of the highest rates of youth electoral participation since the voting age was lowered to 18. Our new estimate is based on newly available voter file data in 41 states—AK, DC, HI, MD, MS, NH, ND, UT, WI, WY do not have reliable vote history data by age.| circle.tufts.edu