My name is Ayat Shukairy, and I’m a co-founder and CCO at Invesp. Here’s a little more about me: At the very beginning of my career, I worked on countless high-profile e-commerce projects, helping diverse organizations optimize website copy. I realized, that although the copy was great and was generating more foot traffic, many of the sites performed poorly because of usability and design issues.| www.invespcro.com
Beginner, Conversion Optimization, General, Intermediate | www.invespcro.com
Welcome to our December Conversion Optimization Round-up! This month, we explore impactful strategies to enhance conversion rates.| Convertica
Simba Dube is the Digital Marketing Lead at Invesp. He is passionate about marketing strategy, digital marketing, content marketing, and customer experience optimization.| www.invespcro.com
Khalid Saleh is CEO and co-founder of Invesp. He is the co-author of Amazon.com bestselling book: "Conversion Optimization: The Art and Science of Converting Visitors into Customers." Khalid is an in-demand speaker who has presented at such industry events as SMX, SES, PubCon, Emetrics, ACCM and DMA, among others.| www.invespcro.com