China is a huge market with tremendous potentials for the fashion and cosmetics industry. Here we have 5 sales campaign ideas for them primarily on WeChat.| ChoZan
Luxury brands have been maintaining a strong presence on WeChat, China’s headliner social media platform. Here we feature six latest case studies.| ChoZan
Youku does better than YouTube in terms of catering to brands’ needs with more ad types, brand channel options and greater scope for campaigns.| ChoZan
Given the popularity of live streaming in China, ChoZan has made a roundup of its marketing prospects and pending business models based on several reports.| ChoZan
With the growth of Chinese social media platforms, businesses are turning to them for new marketing opportunities. Here we look at the five top performers.| ChoZan
China’s economy has been on the rise for decades. Improved living standards, a growing interest in tourism and relaxed travel regulations for Chinese citizens| ChoZan
Douban is an interest-based social networking platform with a large amount of user-generated content. It provides in-depth and integrated marketing options.| ChoZan
Alibaba is playing a key role changing the face of retail in China and, probably, the rest of the world. Get a closer look at the future of retail in China.| ChoZan
Follow the latest news, trends and reports, about Chinese digital marketing and social media with ChoZan's experts.| ChoZan
We weighed in with four of the most interesting social media campaigns in China last year, helping marketers to take the pulse of marketing trends in 2018.| ChoZan
This is a comprehensive overview of WeChat, covering its three major functions with strong social and marketing influence, with tips for WeChat marketing.| ChoZan
WeChat Pay, which allows users to pay for transactions quickly on their mobile phones, provides a chance for brands to reach their consumers in China.| ChoZan
There are over 200 live streaming platforms in China. Here we picked out the top 5 most popular platforms that may best suit your needs.| ChoZan
Here are 11 WeChat accounts that regularly post up-to-date, informative, insightful material.| ChoZan
This article summarizes some key points about external links on WeChat, so you can use them to their fullest and make sure they’re not blocked by WeChat.| ChoZan
For brands that want to target the huge Chinese market, an important thing is to know how to sell on social media. Here are four ways to sell on WeChat.| ChoZan
WeChat is an outstanding marketing tool for brands in China. There are several ideas that we've found effective to boost followers on WeChat.| ChoZan
WeChat began life as a basic messaging app focused on text messages. Then, it added phone and video calling capabilities.| ChoZan
WeChat viral marketing can get your content read, shared and appreciated by millions of users. These ideas can make your content go farther.| ChoZan
When conducting business in China, it's crucial to be prepared to navigate the complex external environment, beyond just focusing on your...| ChoZan
In China, omnichannel sales, also known as New Retail, are predicted to reach 1.8 trillion yuan by 2023. As new retail model...| ChoZan
Many people think that WeChat Weixin are the same, and that Weixin is only the Chinese name of WeChat. In fact, it is not entirely so.| ChoZan