Learn how Diageo leveraged Numerator Surveys research ecosystem to combine full-service quantitative surveys, qualitative video responses and behavioral panel data to connect with verified buyers and get early product feedback for their challenger brand, Lone River Ranch Water.| Numerator.com
Learn how RISE Brewing partnered with Numerator Insights to show the value of their brand, their loyal consumers, and why they deserved to be on the shelf.| Numerator.com
Our just-published report leverages Numerator’s proprietary consumer panel to analyze the behavior of verified fast food guests who actively use GLP-1 medications for weight-loss and their sentiment towards restaurants and menu options.ing clean shoppers’ loyalty.| Numerator.com
14% of Amazon shoppers use the e-commerce giant’s Subscribe and Save option to save time and, sometimes, money. Given that these shoppers are more valuable than the average Amazon shopper, brands need to find and market to these customers. Brick & Mortar retailers need to find out how to compete in a Subscribe & Save world.| Numerator.com
Health Habits report breaks down the drivers of Health’s growth and brings perspective to where brand and retailers should look for organic and sustainable growth in the future.| Numerator.com
Numerator’s 2023 Gen Z report highlights the intragenerational differences of adult Gen Z consumers (ages 18-26) to help businesses better understand the nuances in shopping, spending and saving among members of this up-and-coming generation. The report leverages a custom survey of over 1,600 Gen Z consumers to learn more about their opinions and outlooks, combined with verified shopping behaviors of over 5,000 Gen Z buyers to validate how and where they’re spending their money.| Numerator.com
Beauty became fastest growing consumer sector of 2023 through strongconsumer demand, with more avenues for brands to continue growing.NUMERATOR’S BREAKTHROUGH BEAUTY report distills the beautyindustry into several key themes for brand and retailer leaders to act onand inspire growth.| Numerator.com
In this white paper, we delve into five consumer economic profiles that were created based on current economic sentiments and financial situations. Leveraging these profiles, we uncover three key strategies that are essential for business leaders.| Numerator.com
Welcome to a new era of market analytics. TruView allows you to measure your market share across all channels and with consumer context – at the speed of the consumer. Get your demo now!| Numerator.com
Numerator's Paw Power: Pet Purchasing Trends report breaks down the continued growth of the pet industry in a post-COVID world and shares inspiration on how brands and retailers can maintain that growth.| Numerator.com
“POS data is fundamentally about measuring sales. Panel data is about understanding people.” Consumer Insights are only as good as the source that you leverage, but which data source should you turn to for which questions? To answer this, you need to understand why Omnichannel Market Share Measurement, Point of Sale (POS) Data and Consumer Panel Data sources were created.| Numerator
Make decisions with confidence and speed by leveraging a panel that is architected to evolve with the modern consumer and provides a single source for omni insights and understanding.| Numerator
Numerator’s Q4 2024 Holiday Preview survey highlights celebration, shopping, and spending plans for Halloween, Thanksgiving, Christmas and New Year’s Eve.| Numerator
Understand a total commerce view of the consumer — whether it be click and collect, brick and mortar, online or third-party delivery providers — with a panel that is bigger, better and goes beyond omnichannel to omni everything.| Numerator
