Communicating Sustainability - Numerator
Numerator's Communicating Sustainability analysis explores how consumers interpret, trust, and respond to sustainability messaging across everyday categories: Juice, Facial Cleanser, and Shoes.| Numerator
Numerator's Communicating Sustainability analysis explores how consumers interpret, trust, and respond to sustainability messaging across everyday categories: Juice, Facial Cleanser, and Shoes.| Numerator
Download the Q4 Holiday Preview to better understand how shoppers plan to celebrate and shop for the final major holidays of the year.| Numerator
Learn how Nestle Coffee Partners dove deep into category shoppers’ behaviors and sentiments through the integration of a full-service research study with behavioral panel data and Numerator’s Inflation Segments to optimize the shopper experience and retain consumer loyalty.| Numerator
Early Numerator data suggests that leading retailers’ changing positions on DEI initiatives have shifted store traffic and overall market share—most notably among multicultural households. Our latest report dives into the consumer groups driving the shift and provides recommendations for brands and retailers that seek to authentically align with key consumer segments’ values.| Numerator
Influencer & celebrity impact on shopping behavior report dives into why shoppers buy these brands and breaks down the benefits and risks of leveraging public figures into brand building and marketing.| Numerator
Learn how Diageo leveraged Numerator Surveys research ecosystem to combine full-service quantitative surveys, qualitative video responses and behavioral panel data to connect with verified buyers and get early product feedback for their challenger brand, Lone River Ranch Water.| Numerator
Learn how RISE Brewing partnered with Numerator Insights to show the value of their brand, their loyal consumers, and why they deserved to be on the shelf.| Numerator
Our just-published report leverages Numerator’s proprietary consumer panel to analyze the behavior of verified fast food guests who actively use GLP-1 medications for weight-loss and their sentiment towards restaurants and menu options.ing clean shoppers’ loyalty.| Numerator
Welcome to a new era of market analytics. TruView allows you to measure your market share across all channels and with consumer context – at the speed of the consumer. Get your demo now!| Numerator.com
Numerator's Paw Power: Pet Purchasing Trends report breaks down the continued growth of the pet industry in a post-COVID world and shares inspiration on how brands and retailers can maintain that growth.| Numerator.com
“POS data is fundamentally about measuring sales. Panel data is about understanding people.” Consumer Insights are only as good as the source that you leverage, but which data source should you turn to for which questions? To answer this, you need to understand why Omnichannel Market Share Measurement, Point of Sale (POS) Data and Consumer Panel Data sources were created.| Numerator
Make decisions with confidence and speed by leveraging a panel that is architected to evolve with the modern consumer and provides a single source for omni insights and understanding.| Numerator
Numerator’s Q4 2024 Holiday Preview survey highlights celebration, shopping, and spending plans for Halloween, Thanksgiving, Christmas and New Year’s Eve.| Numerator
Understand a total commerce view of the consumer — whether it be click and collect, brick and mortar, online or third-party delivery providers — with a panel that is bigger, better and goes beyond omnichannel to omni everything.| Numerator
