127k experiments later, here's what we learned - Optimizely
As practitioners, you should start with simple changes to deliver quick results. However, when scaling, the focus needs to shift from velocity to impact.| Optimizely
As practitioners, you should start with simple changes to deliver quick results. However, when scaling, the focus needs to shift from velocity to impact.| Optimizely
Let us help you uncover customer insights and create high-performing experiences in the blink of an eye.| Optimizely
A/B testing (aka split testing or online controlled experiments) is hard. It’s sometimes billed as a magic tool that spits out a decisive answer. It’s not. It’s a randomized controlled trial, albeit online and with website visitors or users, and it’s reliant upon proper statistical practices. At the same time, I don’t think we should ... Read more| Alex Birkett
How to A/B test using Google, Optimizely, and other tools with WP Engine. When trying out new page templates, it's important to test methods.| WP Engine
Conversion rate optimization (CRO) is the process of increasing the percentage of conversions from website or mobile app. Focus is on improving user experience| Optimizely
A/B testing is a method of comparing two versions of a webpage or app against each other to determine which one performs better. Learn all about it here!| Optimizely
