Improve your open and click-through rates with these nine simple yet effective email marketing tips – from cleaning your list to segmenting your subscribers.| The EmailOctopus Blog
Thisarticle dicsuses what to do with your inactive subscribers, including how to identify them, re-engage them, and remove them from your list.| The EmailOctopus Blog
Apple iOS 15 was released in September 2021 and here's the lowdown on how it affects your email marketing campaigns and what measures to take.| The EmailOctopus Blog
Birthday emails - yes or no? Birthday emails can help businesses increase their customer engagement, build brand loyalty, and drive more sales.| The EmailOctopus Blog
Deliverability is fundamental to your email marketing strategy so follow these best practices to improve inbox placement and get more of your emails seen.| The EmailOctopus Blog
To keep engagement levels high and make your emails more effective, here's four ideas on how to segment your subscribers based on their campaign activity.| The EmailOctopus Blog
Win back your inactive subscribers with this step-by-step guide to running an awesome re-engagement campaign, plus bonus optimisation tips.| The EmailOctopus Blog
Struggling with your campaign performance? Here we take a look at five common email marketing problems and provide you with the solutions.| The EmailOctopus Blog
Email marketing has been at the centre of marketing and growth for businesses of all types and sizes for many years, but many have failed to implement it properly and are missing out on big opportunities. That’s typically because businesses and people don’t always follow email marketing best practices. Read this blog before you hit […]| The EmailOctopus Blog