Remember that October 2023 bombshell announcement by Google and Yahoo? Their stricter security standards for senders, taking effect February 1st, 2024, sent ripples through the marketing world. If you haven't addressed them yet, fear not! This blog serves as your one-stop guide to navigating the new terrain and ensuring your email marketing thrives. The Stakes| Progist Blogs | ProDMARC | ProPHISH
In a recent announcement, Google unveiled new measures to enhance email security and user experience for Gmail users. These changes, primarily targeting "bulk senders" who dispatch more than 5,000 emails to Gmail addresses in a single day, aim to authenticate emails, streamline the unsubscribe process, and maintain a low spam rate threshold. Google also pointed| Progist Blogs | ProDMARC | ProPHISH
SPF or Sender Policy Framework is a protocol used to detect and then block the spammers from sending malicious emails from the organization’s domain. In layman’s terms, cybercriminals cannot misuse a company’s domain for their vested interest. HOW DOES SPF RESTRICT SPOOFING? SPF, an email authentication protocol gives the company authority to decide who can| Progist Blogs | ProDMARC | ProPHISH
DMARC, a strong email security protocol, provides a detailed view of your domain's email activities, helping prevent unauthorized or malicious use. This enhances email security and ensures smooth delivery by blocking phishing and spam. Within DMARC reporting, two key report types—DMARC RUA and RUF, also called aggregate and forensic reports—offer insights into your email system's| Progist Blogs | ProDMARC | ProPHISH - Experienced secure services.