Manage customer feedback visually with the new Aha! Ideas board. Organize, prioritize, and promote requests with ease.| www.aha.io
Features vs. benefits. Which are more important? As a product manager, you need to focus on both. Because you are responsible for making sure that the right functionality gets built and that your product delivers real value to customers. But it is easy to get so caught up in what your product can do that you lose sight of why those capabilities matter to customers.| www.aha.io
You start the day off ready to cruise through your schedule and To-do list. And then… the speed bumps appear out of nowhere. Impromptu meetings. Last-minute requests. Fire drills from the sales team. If this sounds like your typical work day, I have good news for you — you are a fortunate product manager.| www.aha.io
Something different. This is what my co-founder Dr. Chris Waters and I had in mind when we founded Aha! five years ago. We had spent nearly 20 years working in Silicon Valley and building breakthrough products at both large technology companies and smaller startups. And in plain terms — we were successful in lots of meaningful ways but we experienced a lot we did not like in the process.| www.aha.io
I never imagined that I would talk with our company about a pandemic. But for many leaders, last week brought the unimaginable. It did for me on Wednesday, which I typically set aside for deep introspection and strategy. I spent that afternoon going through my own assumptions about the potential impact of coronavirus on the world, our company, our customers, and our team. Those reflections were the basis for a heartfelt conversation with the entire Aha! team last Friday.| www.aha.io
Everyone loves a good story, right? And if you are a marketer, you are telling meaningful stories every day — whether you realize it or not. The messaging you write, the advertisements you create, and the content you publish. But like any good storyteller, you need to understand what will appeal to your audience.| www.aha.io
Manage ideas effectively to ensure your product roadmap reflects real customer needs. Learn best practices for collecting, evaluating, and prioritizing ideas.| www.aha.io
Building a roadmap helps you achieve exceptional results. Learn best practices for creating a visually compelling roadmap and communicating your strategic plans.| www.aha.io
Increase conversions. Decrease acquisition cost. This is the constant push-pull for marketing teams. How do you grow the number of people who engage with your ads, while simultaneously lowering the money you spend to do so? And how do you optimize to ensure those folks turn into real paying customers? These are not easy questions. And the problem is that you are too busy buried in the day-to-day tactical work to deeply ponder the answers.| www.aha.io
“But why?” You have probably heard this question countless times if you are a parent. Children have a seemingly insatiable curiosity to learn the reasons and causes for things. This yearning tends to diminish as we get older. But knowing “why” is important for people of all ages and it is critical in business. I am going to focus on why it matters to product and marketing teams at fast-moving technology companies.| www.aha.io
A product roadmap is a strategic visualization that aligns a team's work with high-level business goals and customer needs. Learn 5 essential steps for building your product roadmap.| www.aha.io
Have you ever given a roadmap presentation that felt more like an interrogation? Learn how to effectively present your product roadmap to the executive team.| www.aha.io
Lightweight business plans are not just for startups. These tools can be just as valuable for product managers at big companies with established products. Because even if you are not capturing plans to develop and build your company’s first offering, you still need to make a business case for the opportunity you are pursuing.| www.aha.io
Analyze customer interview highlights with a new list report in Aha! Discovery. Filter by tag, date, and highlight type to uncover patterns. Then, share insights with the team to strengthen product decisions.| www.aha.io
Add customizable interview tags to transcripts in Aha! Discovery to better organize customer feedback and label the findings that are most important for your team.| www.aha.io
Aha! Teamwork is a new project management tool that helps teams deliver on strategic plans. It is tightly integrated with Aha! Roadmaps for full visibility and control.| www.aha.io
In 2018 Aha! surpassed over 5,000 paying customers with an annual revenue of $40 million. Learn how we do it with a fully remote global team.| www.aha.io
Strategy is not optional. I wrote this just a few weeks ago in a blog post about recent world events. The context was how to make clear decisions when the future is cloudy. I explained how I approach rationale evaluation of the unknown while acknowledging that it is not possible to predict the future. But while longer-term strategic thinking is important in challenging times, having a plan and taking action is mandatory.| www.aha.io
Aha! CEO Brian de Haaff breaks down the differences between business roadmaps and product roadmaps — including where the two harmonize.| www.aha.io
Learn more about the latest tool for product builders — Aha! Discovery. It is the new way to manage customer interviews, uncover key product insights, and link them to your roadmap.| www.aha.io
Quickly differentiate between feature types in Aha! Roadmaps and Aha! Develop with custom icons and colors. Categorize new functionality, improvements, and bugs at a glance to improve tracking, prioritization, and reporting.| www.aha.io
Brian de Haaff and Dr. Chris Waters founded Aha! in the spring of 2013 in Menlo Park, California. Our entirely remote team is committed to helping companies innovate and build lovable products.| www.aha.io
Aha! Ideas is the comprehensive idea management solution — crowdsource feedback, engage your community, and prioritize what drives revenue. Start a free trial today.| www.aha.io
We introduced the Minimum Lovable Product as a direct response to the Minimum Viable Product. This is how to delight customers from the start.| www.aha.io
Aha! provide the world's #1 product development software so teams can build products that customers love. Use our suite of tools — Aha! Knowledge, Aha! Ideas, Aha! Roadmaps, and Aha! Develop — to plan, roadmap, build, and launch brilliant products.| www.aha.io
You can now filter features on Gantt charts in Aha! Roadmaps. Customize your Gantt chart to focus on a subset of your plan by narrowing your view to the most relevant features. Use the streamlined view to have productive discussions with cross-functional teams.| www.aha.io
Aha! Knowledge is purpose-built for product teams, from its comprehensive library of templates to its AI assistant that enables you to quickly create custom content for unique audiences.| www.aha.io
Minimum Viable Product (MVP) or Minimum Lovable Product (MLP)? You need more love to succeed in today's unstable markets. Product managers can build products that provide tangible value from the start and evaluate impact over time using a product value scorecard.| www.aha.io