Discover the basic digital marketing terms you should focus on when building a strategy that will help you and your business succeed.| Tower Marketing
Social media optimization might be the missing piece to your marketing strategy. Boost your brand visibility using these simple SMO enhancements.| Tower Marketing
In this blog, we’ll break down how to calculate engagement rate, why it matters more than bounce rate in GA4, and what a good engagement rate is.| Tower Marketing
Explore the latest Google SERP features and get expert tips on using these rich results to get noticed by an online audience.| Tower Marketing
Reach every stage of the buyer journey by taking advantage of Google Ads audiences. Not sure how to get started? We're here to help.| Tower Marketing
Discover some of the biggest differences between Google Analytics 4 vs Universal Analytics. From how GA4 tracks page views to conversion tracking.| Tower Marketing
Have you wondered why Google is the best search engine? Find out how YOUR organization can leverage its many benefits.| Tower Marketing