Dive into the evolution of MMM and how Recast is revolutionizing traditional practices to meet today's dynamic marketing needs.| Recast
Learn how the decline of tracking pixels impacts marketing measurement and how to navigate this challenge in a privacy-focused world.| Recast
Explore the effects of Apple's iOS 17 update on marketing and email campaigns and its new Link Tracking Protection feature.| Recast
If you’re a business that relies in any way on user-level data to shape your marketing strategy, that’s not much to be hanging on to.| Recast
Explore the impact of Google's cookie phase-out on marketing measurement and the rise of privacy-focused Marketing Mix Modeling (MMM).| Recast
Much has been written about iOS14, but far less ink has been spilled on the iOS15 software update and its impact on emails.| Recast
Since GDPR, iOS14, and newer privacy regulations, digital tracking has become broken. This is where Modern Marketing Mix Modeling comes in.| Recast