Features vs. benefits. Which are more important? As a product manager, you need to focus on both. Because you are responsible for making sure that the right functionality gets built and that your product delivers real value to customers. But it is easy to get so caught up in what your product can do that you lose sight of why those capabilities matter to customers.| www.aha.io
What does it mean if someone calls you bold? It could be that your actions seem courageous. Or that you take risks and have a certain fearlessness to your character. But it does not necessarily mean you are thoughtful. Although it should. Because boldness requires listening and openness too — traits that are sorely needed today.| www.aha.io
Can product managers predict the future? When it comes to customers, I often argue that the answer is “yes.” This is because product managers are skilled at anticipating what is up ahead — the problems that customers will face and the solutions they need. But seeing this does not require a crystal ball.| www.aha.io
The complete product management solution — with monthly and annual pricing plans. Join more than 700,000 product builders who trust the world's #1 product development software.| www.aha.io
T-R-M. You will hear these three letters often at Aha! — with teammates exclaiming things like, “Melissa showed some next-level TRM today, showing the customer new functionality that they needed before they even asked for it.” Or “I reported a bug to the engineering team and it was fixed within 10 minutes. Serious TRM!” So, what is TRM? It stands for The Responsive Method. It is the engine that powers us.| www.aha.io
Aha! Ideas is the comprehensive idea management solution — crowdsource feedback, engage your community, and prioritize what drives revenue. Start a free trial today.| www.aha.io
"What do you mean no salespeople?" When people find out that Aha! does not have a sales team, they are sometimes shocked — but always curious. The questions continue. "How do you manage to make money? Is Customer Success simply sales under another name? How do you convince product management experts to do this work?" The truth is that we do things differently at Aha! and we are proud of it.| www.aha.io
Learn how to define a strong product strategy that aligns with business goals and customer needs. Explore key frameworks, real-world examples, and best practices to build and deliver a winning strategy.| www.aha.io
Ideas can drown you. Suggestions come from teammates and sometimes directly from customers. And you have your own running list of what to do next. Taken in aggregate, you might think this bounty represents real opportunity to innovate. There is plenty to choose from — even if it is scattered in spreadsheets and emails. But the number of ideas can be overwhelming and innovation requires more than just capturing feedback.| www.aha.io
Great work is about effort and achievement, not a location. Aha! teammates collaborate from all over the world and we are always hiring exceptional people. Find job openings in customer success, engineering, marketing, and other teams.| www.aha.io