In the late 1990s, the media landscape in China was overtaken by a wave of commercialization and marketization as the Chinese government sought new ways to support otherwise expensive newspaper and broadcasting operations — and to encourage a “media industry” (an entirely new concept at the time) that was more suited to the country’s rapidly developing economy. One after another, media companies launched market-oriented reforms. And while media groups, most linked to provincial and ci...| China Media Project