The Shelf is an award-winning, data-first influencer marketing company pioneering interest-driven marketing. We build ROI-driven campaigns backed by business intelligence—delivering bold ideas, cultural relevance, and repeatable, measurable results.| The Shelf, a Data-First Influencer Marketing Company
How well do you know your consumers? These 28 consumer stats reveal the trends and behaviors shaping influencer marketing in 2025. Use them to craft smarter, more impactful campaigns.| The Shelf, a Data-First Influencer Marketing Company
UGC is taking over social media in 2024. Find out why 65% of Gen Z call themselves creators and how brands are blending UGC with influencer content to crush engagement and build trust.| The Shelf, a Data-First Influencer Marketing Company
With TikTok and Instagram dominating influencer campaigns, you may wonder if Facebook influencer marketing is still relevant in 2024. It is.| The Shelf, a Data-First Influencer Marketing Company
Learn 13 Instagram stats that are sure to inform your next influencer marketing campaign. We'll walk you through what you need to know.| The Shelf, a Data-First Influencer Marketing Company