How well do you know your consumers? These 28 consumer stats reveal the trends and behaviors shaping influencer marketing in 2025. Use them to craft smarter, more impactful campaigns.| The Shelf, a Data-First Influencer Marketing Company
UGC is taking over social media in 2024. Find out why 65% of Gen Z call themselves creators and how brands are blending UGC with influencer content to crush engagement and build trust.| The Shelf, a Data-First Influencer Marketing Company
With TikTok and Instagram dominating influencer campaigns, you may wonder if Facebook influencer marketing is still relevant in 2024. It is.| The Shelf, a Data-First Influencer Marketing Company
Dig into the latest TikTok stats, and learn how to use the short-form video platform to crush your next campaign.| The Shelf, a Data-First Influencer Marketing Company
Learn 13 Instagram stats that are sure to inform your next influencer marketing campaign. We'll walk you through what you need to know.| The Shelf, a Data-First Influencer Marketing Company
