You must select between three pricing strategies, and fully commit to their implications.| A Smart Bear
Freemium model flaws: High costs, low conversion. Treat it as a marketing expense to ensure ROI.| A Smart Bear
Bootstrapped and unsure about CPC? Use the rule of ARPU/25.| A Smart Bear
Pricing is inextricably linked to brand, product, and purchasing decisions. It cannot be "figured out later," because it determines your business model today.| A Smart Bear