In the past, Microsoft Clarity lacked support for event tracking; however, it has now introduced event tracking capabilities, referred to as “Smart Events.” In this blog post, you’ll comprehensively understand my findings after my experimentation and analysis of these newly introduced event-tracking features, plus more. Previously, event tracking in Microsoft Clarity was only possible using […]| DumbData
Free Microsoft Clarity eCommerce + Purchase Tracking Template With Google Tag Manager After installing Microsoft Clarity on your eCommerce website, you can use this Google Tag Manager template to track your visitors’ purchasing journeys. The eCommerce measurement recipe uses Microsoft Clarity’s “Smart Events” and “Custom Tags” to track shopping behaviour, providing valuable insights to enhance your customers’ […]| DumbData
I guess you are familiar with the tool “Microsoft Clarity” and that you know what custom tags are too. If you don’t know what Microsoft Clarity is, here is a quick intro for you; It’s a digital experience optimization and analytics tool that makes it easy to measure user experience metrics like rage clicks, dead […]| DumbData