Ugly Ads Perform Best, Marketer Says - Practical Ecommerce
Barry Hott recommends ugly ads, those that people won't skip over. First reactions to an ad largely determine its performance, he states.| Practical Ecommerce
Barry Hott recommends ugly ads, those that people won't skip over. First reactions to an ad largely determine its performance, he states.| Practical Ecommerce
Joe Anhalt, a growth marketer, says merchants should bring shoppers into their world. He says brand-building is world-building.| Practical Ecommerce
Having overcome declining sales, unexpected taxes, a frivolous lawsuit, and the loss of a key account, the company sees better days in 2024.| Practical Ecommerce
