Industry initiatives have given buyers a lot of insight into the pubs they are programmatic buying from. Time for pubs to get same insight into buyers.| AdMonsters
Publishers that don’t truly understand how ads.txt works and/or don’t maintain the file could be facing invalid ads.txt entries.| AdMonsters
Moving the industry towards a transparent future, the IAB Tech Lab releases specifications to shed light on the programmatic buying and selling of ads.| AdMonsters