In B2B, success starts with focus. And that focus begins with a clearly defined and intelligently prioritized Total Addressable Market (TAM).| Leadspace
Technographic data—information about a company’s technology stack, tools, and software usage—has become a crucial asset in B2B sales and marketing. This data allows businesses to gain insights into a prospect’s technological environment, helping them tailor their outreach and offerings to match the prospect’s needs with the products and solutions they offer.| Leadspace
Intent data enables hyper-personalized outreach by revealing the company, buying team via metro area and then pinpointing a prospect’s specific areas of interest. Sales and marketing teams can use this data to craft messaging that speaks directly to the pain points and topics a prospect is actively researching.| Leadspace