Discover the lessons learned from Keyhole's transition from sales-led to product-led growth. Including pricing and messaging examples and results.| Product-Led Alliance | Product-Led Growth
Transforming a company's approach from sales-led to product-driven requires careful navigation. Sylvain Grande shares his journey at PayFit, highlighting the importance of empathy, collaboration, and strategic integration.| Product-Led Alliance | Product-Led Growth
Unlike traditional approaches that heavily rely on sales and marketing teams, PLG flips the script. In this model, the product itself takes the lead role in converting prospects into loyal customers.| Product-Led Alliance | Product-Led Growth
Usually the VP Growth is responsible for self-serve revenue, and that's the key metric that they're held accountable for. It's a good model that works in a number of companies.| Product-Led Alliance | Product-Led Growth
Community-led growth (CLG) is a business strategy that leverages a company’s user base to foster engagement, build advocacy, and drive organic customer acquisition.| Product-Led Alliance | Product-Led Growth