In a world of short attention spans and endless scrolling, something unexpected is happening, and it’s changing how we think about brand loyalty. The biggest wins in PR aren’t coming from global ad campaigns or perfectly polished influencers. They’re coming from niche, tight knit communities - the kind that live…| Prohibition PR
April Fools Day has become a calendar moment for brands to flex their creative muscles and land a moment in the spotlight. In 2025, UK brands went all out, with some winning headlines and others raising eyebrows. From footlong-flavoured shakes to driverless toilets, here’s a look at four of this…| Prohibition PR