Fragmented data is a key challenge for advertisers. Learn how data consolidation drives smarter campaigns and clearer ROI.| Basis Technologies
Explore what advertising leaders need to know about the forces driving commerce media’s growth, as well as how to leverage it strategically.| Basis Technologies
Explore how AI is transforming search engine marketing, what the future of search might look like, and how leaders can adapt and prepare| Basis Technologies
An overview of some of the key findings, challenges, and opportunities uncovered in Basis' 2025 Advertising Agency Report.| Basis Technologies
Inefficiency is driving agency complexity in 2025. See how advertising leaders can tackle it to alleviate some of their biggest problems.| Basis Technologies