In February 2023, I recorded a podcast with Kayla Cytron-Thaler at Canny.io about the role of product management, building products from scratch, and more. This is the video, audio, and cleaned up transcript. In particular, the transcript is a bit different from the recording – I'm taking it as an| Shared Physics
One of the most useful questions I've used for evaluating expertise during a hiring interview is: Tell me about a time when you did something you thought was right, but later it turned out to be a mistake. That kicks off a series of additional questions and followups: * What was| Shared Physics
I spent two weeks testing if AI tools could handle real marketing work and replace me. Working with 8 years of data, I found they're great at tedious tasks and terrible at finding meaningful insights in messy data. Bottom line: they're powerful assistants but poor agents.| Shared Physics
Most agencies sell activity. Healthcare taught me to focus on outcomes. Here’s the surprising crossover between value-based care and performance marketing, the challenges both face, and why studying healthcare contracting led me to switch back to running my own ad campaigns.| Shared Physics